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1
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2
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- Inform the SRI staff members about their place of work and what it has
accomplished
- Internally, history, depending on how it is told, can:
- Help define an enterprise and its culture
- Help define who you are and the context for your role
- The pride and self-determination of independent research: “I love to work here but I
feel I work at, not for, SRI”
- Motivate
- Externally, history, depending on how it is told, can:
- Inform clients and the public; correct misconceptions
- Help define a reputation
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3
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- Vision - a new perspective, unique and unshakable
- Problem Solving – answering a specific need
- Dedication - life-long commitment to field of work
- Creativity - making a startling change in direction
- Objectivity - sway or spin not for sale
- Integrity - steadfastly consistent and honest
- Initiative - voluntary opening of a new course of action
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4
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5
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- Close and continuous computer access and responsiveness
- Rapid, real-time human-computer interaction facilitated by software
standards and by new tools appropriate to display-centered work
- Responsive linkages among information objects and between collaborative
knowledge workers regardless of their location
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6
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7
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8
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9
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10
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11
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12
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- Their operating environment, called NLS, provided close computer-enabled
interaction among its participants
- Jointly created software and journals were daily affairs
- Electronic messaging existed under NLS
- When computer networking arose in 1969, SRI was the second such node and
extending collaboration to distant people was a straightforward
extension of what existed
- This group became the home of the Network Information Center, for over
20 years the entrance to computer networking: first the ARPANET and next
the Internet
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13
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- SRI’s Elmer Shapiro:
- led ARPA’s first ARPANET contract (1968); figure at left from final
report
- helped write the RFP for the IMP
- suggested the Request for Comment form of network design and
specification
- led first Networking Working Group
- wrote RFC 4 on ARPANET unfolding
- SRI received second IMP and first computer network transmission
- SRI helped define concepts such as:
- Network virtual terminal
- Network virtual circuit (“pipe”)
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14
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15
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- A natural outgrowth of the military context of the ARPANET
- Because of computer applications, ~100 percent accuracy required in a
difficult radio environment
- Packet switching needed for ARPANET compatability and for handling the
vagaries of propagation and noise when moving
- Chose spread spectrum and CDMA for reasons of detection and channel
capacity
- Kahn and Cerf design TCP to bridge the two dissimilar nets
- Three places given implementation but SRI’s Jim Mathis builds the first version that works
in a packet radio host
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16
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17
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18
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- In the decade from 1968 to 1978 SRI’s contributions to the now pervasive
world of integrated computing and communications were significant.
- From the first realization of real-time personal and collaborative
computing on a single machine to the extension of that concept across
arbitrary networks and irrelevant distances was, in retrospect, a huge
advance.
- A prophetic vision materialized first on one machine, then one network,
and then, through a bit of serendipity, the world of internets.
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19
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20
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21
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22
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23
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24
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- For over 50 years Hoot worked to give SRI a global presence.
- He was the single most important person to extend SRI business overseas.
- With Henry Luce of Time Magazine he started the IIC - eleven
quad-rennial conferences of world’s CEOs.
- In 1965 started Japan-Calif. Assoc.
- In 1967 helped found the Pacific
Basin Economic Council whose members today having a combined sales of $4 trillion.
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25
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26
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27
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28
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32
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33
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35
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- Banks had large profits on investment of passbook accounts
- Many households saw passbook and
savings accounts as inflation hedges and, combined, held the equivalent
of 50-100% of their annual
income there
- Since average investors saw financial decisions as both important and
complex, intertia governed most decisions
- Of the many separate financial service vendors, none were moving toward
any revolutionary increase in customer convenience
- An awakened investor might yield this intertia to a simpler and
integrated system that offered multiple products
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36
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- Over day-long discussions at SRI with the Merrill Lynch CFO, SRI
proposed an individual account that handled both cash as well as a range
of different investments
- Most within Merrill Lynch, particularly the commission-centered brokers,
were opposed; some thought of it as illegal
- Don Regan, president, made the decision to proceed and thus was born the
Merrill Lynch Cash Management Account (CMA)
- Took 3 years to overcome States’ protection of banks, etc.
- By the mid-1980s M-L had over 1 million CMA customers
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37
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38
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- From a 1982 decision by British government, SRI gets two critical tasks:
- 1) Aid in opening up one half of new cellular market
- 2) Place a valuation on BT for selling one half of its operations
- Extremely tight schedule imposed by Dept. of Trade and Industry on both
- Opening one half of cellular market to competition (proj.= $165K)
- Assist in the bid formation and evaluation processes
- Critical technology transitions from analog to digital worlds
- 3 months for cellular decision including repeated bid revisits
- Racal-Millcom wins; becomes Vodaphone, now world’s largest
- Sell 51 percent of BT to small British investors (proj.= $10K)
- Help British Gov’t and public determine worth of BT
- Compared cost and quality of service to European PT&Ts
- Six times bigger than any previous issue on London Exchange
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39
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40
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41
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42
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43
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44
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45
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- Not the thematic aspects
- Select location
- Supervise construction
- Set up financial basis
- Concept of “official ven-dors” helps defray costs
- Two years to opening on 17 July 1955
- Black Sunday
- Instant, ongoing success
- SRI players go their
separate ways
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46
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- Vision - a new perspective, unique and unshakable
- Is this good or bad for an organization?
- Problem Solving – answering a specific need
- Work and money boundaries are critical to understand.
- Dedication - life-long commitment to field of work
- If relevant, difficult to replace.
- Creativity - making a startling change in direction
- The basis for all innovation, so encourage.
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47
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- Objectivity - sway or spin; not for sale
- Essential for research, its surrender must be for explicit and endorsed
reasons
- Integrity - steadfastly consistent and honest
- If you can’t carry your organization’s name proudly, then help fix that
or leave for someplace you can.
- Initiative - voluntary opening of a new course of action
- Without stated goals and objectives, deadly
- Under stated goals and objectives, indispensable
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48
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49
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50
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51
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- Fair Isaac & Co. - credit scoring software manages 85% of world’s
credit cards and 75% of world’s mortgages
- Raychem - $billion builder of electrical insulation products
- Failure Analysis Assoc. - analysis of failure modes and causes
- Verbatim - worldwide seller of storage products
- Katun Corp. - world’s largest supplier of copier/printer aftermarket
parts - $360M (2001) 19K customers in 170 countries
- Symantec - began as AI-based database inquiry software (QandA)
- E*Trade - large online discount brokerage firm
- ANSA Software - created Paradox database system, sold to Borland in 1989
then bought by Corel in 1996
- TGV - UNIX simulation and communications software, sold to Cisco in 1996
- and 81 others listed in the book
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52
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53
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- SRI has important roles in evaluating Congressionally- mandated changes
to our education system, including components such as special ed and
early childhood learning
- The edges of the political spectrum find their way into these education
realms and hence into how people interpret them
- The information SRI collects on the efficacy of these changes gets
scrutiny to favor certain social or educational biases
- Good examples are the permanence
of early childhood learning
projects such as Head Start and why there is a disproportionate excess
of black students in special
education
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54
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55
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- Forty-year career at SRI
- From research engineer in 1959 to Vice President, Computer Science and
Technology Division, in 1984
- Led the SRI team that pioneered the first internet and mobile wireless
communications
- “Retired” in 1998, but has never really left SRI
- SRI historian and Senior Staff Advisor
- Leader in the SRI Alumni Association
- Author of new book, A Heritage of Innovation
– SRI’s First Half Century
- A tireless SRI Champion
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