Forrester’s Tom Grant Podcasts with Luke Hohmann on Serious Gaming

 

The latest in Tom Grant’s ongoing series of tech product and strategy podcasts features Luke Hohmann, Enthiosys CEO. Luke tells listeners why people in the tech industry should take games seriously as a way of generating ideas and understanding customers. Or would you rather roll the dice and hope you’re building the product that people want to use and buy?

Listen to it here, on The Heretech.

Tom also referenced Luke’s Beyond Software Architecture in a follow-up post about Windows 7 installation and upgrade problems, suggesting an example to include in later editions of the book.

Heretech

06 Oct 2009 | Source:

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