Martha Amram is Coming to the Agile 2008 Conference
I know that many agilists are fan of Real Options theory. I know I’ve enjoyed discussing how mature agile teams create powerful options for the business. For those agilists who care about Real Options and Options theory, I’m very pleased to announce that Martha Amram, the widely celebrated co-author of Real Options (with Nalin Kulatilaka) and the author of Value Sweep, will becoming to the Agile 2008 conference and joining the panel that Thad Scheer (from Sphere of Influence) and I have put together on customer-driven innovation on Friday, August 4, 2008 at 8:30A. Among other things, Martha will be discussing her truly exciting new company, GreenNow USA. I’m looking forward to seeing you at the conference and at this special talk.
