agile PM blog

This blog captures Luke Hohmann’s freshest thoughts about Agile, product management, building great software, and the many events/meetings that he is invited to. For those who have not met Luke in person, here’s a sample of what you can expect. Or contract him at lhohmann (at) enthiosys (dot) com.

  • SDForum Open Source Think Tank
    This afternoon I moderated the SDForum Open Source Think Tank event using the Remember the FutureSM game. Some of the people attending the event were the press, and I’m looking forward to read their impressions about the event...
  • Blue Ocean Strategy
    One of recent business books that has gotten a lot of press is Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne. The favorable press is well-deserved, and in looking over my copy of the book I see many, many dog-eared pages. I know that I’ll be referencing it quite a bit. The most important aspect of the book is the focus on value innovation...
  • Picking Your Conference
    Scott Gilbert and I just spent a some time trying to pick the best time frame for our next Customer Appreciation Day. Our first one was held Sep 23, 2005, and we were thinking that another time of year would be better. As it turns out, this isn’t that easy...
  • Cool Ways to Store Lego
    Check out www.box4blox.com—looks like a cool way to store Lego, and if you’ve seen our house, I need it
  • Dr. Michael Treacy Blatantly Mischaracterizes Voice Of The Customer
    Dr. Michael Treacy, Chief Strategist of GEN3 Partners, blatantly mischaracterized the purpose and value of “Voice of the Customer” market research at the 2005 PDMA National Conference Innovation in Product Development. Dr. Treacy stessed that you should “ignore” the Voice of the Customer, because no truly innovative idea has ever come from a customer. Huh...
  • Until someone says it is wrong, it probably isn’t right
    Genuine product and service innovations are often met with varying degrees of skepticism in existing organizations. There are a myriad of reasons for this—they aren’t understood; they infringe on someone’s existing turf; they ROI is uncertain; and so forth...
  • Developing A Better Understanding Of Your Customer Should Be Fun
    I can often tell when a client has been focusing too heavily on market research or requirements gathering “technique” by the kinds of reactions I get when suggesting that the product team needs to better understand their customers. When a product team groans out loud about doing this, I know there is a problem...
  • Capturing Results From Innovation Games
    I’m working with a client to help them plan their customer conference in Dec-05. Based on their goals, they selected the Speed BoatSM and Buy A FeatureSM games. These are good choices relative to their goals. They then asked: How can we best measure the results of the games...
  • The Qualcomm Equation
    Today I finished reading The Qualcomm Equation by David Mock. I found it a fun, fast, and compelling book, especially because QUALCOMM is a long-time client of Enthiosys. It was especially fun to read stories of people whom I’ve met through my work at QUALCOMM . Interesting to see a “praise page” quote on the back of the book from my old boss at Aurigin Systems, Kevin Rivette
  • First Blog
    Hello there, and welcome to my blog. My name is Luke Hohmann, and I’m the president and founder of Enthiosys. But I suspect you know that since you’re reading my blog! I’d like to start this blog by capturing a few thoughts from the presentation that Don Nielson gave at our 2005 Enthiosys Customer Appreciation Day (ECAD-2005)...
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